Intellectual Self Defence

Brains are delicate things…

Innovation versus Change

In the 1920s, top capitalists like Charles Kettering (Research Director for General Motors) made the point that keeping demand up required the organised creation of disappointment in consumers, so they will continue to go out and buy new shit. That is the basis for a lot of the ‘noise’ of consumer society. There is little real innovation, just the same old stuff being dressed up with different packaging. (Granted, the communications revolution of the last ten years is not purely just bells and whistles! WordPress, for example…

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